What’s more, they can choose between 42 languages and a variety of features. Yelp is available in 35 countries.Īlthough most of its user base is from the US, people from all over the world use the platform. Additionally, 17% only went to graduate school. Stats report that 63% of them went to college, while 20% hadn’t. More than half of Yelp visitors have gone to college.Īpparently, the majority of its users are educated. 57% of Yelp users have an income of more than $100,000.Ģ2% of users earn between $60,000 and $90,000 and 21% bring home $59,000 or less.
The platform undeniably ranks first in its niche in America. Yelp is the top website in its niche in the US. Apparently, the efforts of Yelp’s team are not in vain. Not that big of a difference with the tech behemoth. However, Yelp isn’t that far behind-over 45% of customers favor the platform as their source of where to eat, shop, or who to trust. So, 63.6% of users will first check in with Google reviews (through Google Maps and Search) before deciding what service to use. 45.18% of people prefer to check reviews on Yelp. Time for the next portion of useful Yelp fast facts : 6. They open it to check if something is worth spending their money on. So 97% of all visitors declare the platform reliable. 97% of Yelp users visit the platform to make a purchase. Next on the list are Restaurants with 17%, followed by Shopping with 16%. Still, Home and Local services lead the categories with 19%. The platform has a massive range, meaning you can leave a review for practically any kind of business you can imagine. Home and Local services is the #1 reviewed business category on Yelp. Now that you know how just many monthly active app users Yelp possesses, it’s time to move on to another pressing subject: 4. Thus, contributing to the overall 178 million monthly visits through all platforms. Nearly 90 million people visit Yelp on their mobile phones each month.ĥ7 million customers choose to use their mobile web browser, 33 million prefer the mobile app, and 46 million use their desktop browser. Number of Average Yelp Monthly Active Users by Device (2019-2021)įrom details about its current user base to important data about its system, this is where you’ll find curious facts about the platform. The platform might be almost 20 years old, but it’s still trendy, filling an important niche. There are 33 million unique monthly mobile app visitors each month. Over 178 million people visit Yelp each month across desktop, mobile, and app versions. Only 12% of Yelp users use the platform multiple times a week.78% of Yelp users use social media daily.Yelp takes 1st place in its niche in the US.82% of the people who visit Yelp do that with the intention of purchasing.63.6% of consumers will likely check Google reviews before visiting a location.Home & Local services are the #1 reviewed business on Yelp.There are more than 5 million businesses on Yelp.Yelp revenue reached $1.15 billion in 2022.Over 244 million reviews were posted on Yelp in 2021.53% of Yelp users are women, and 47% are men.70% of Yelp users are over 35 years old.
Among them, 90 million monthly users come from mobile: 33 million from mobile apps and 57 million from mobile web browsers.Yelp has more than 178 million visitors every month across its platforms.
Let’s answer all the burning questions: Must-Know Yelp Stats and Facts for 2023 In this article, we’ve gathered all the essential and exciting Yelp statistics you need! The two former PayPal employees, Russel Simmons and Jeremy Stoppelman established Yelp in 2004. Yelp, of course! The platform provides reliable information about all kinds of businesses and services based on user-written reviews. You’re looking for your next favorite restaurant, bar, or hairdresser salon? Where do you go?
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